SCENARIO
A STRONG NEED FOR RENEWAL
The process of creating a fashion product has a long tradition in the field of physical prototyping and sampling of fabrics: a workflow that is less and less suitable to satisfy an extremely dynamic market which demands new collections in shorter times. Not to mention the critical issues that may arise with external suppliers because of lockdowns. The solution can be found in the use of 3D digital fabrics, capable of surrogating traditional fabrics in shorter times and with significantly lower costs.
SCENARIO
A STRONG NEED FOR RENEWAL
The process of creating a fashion product has a long tradition in the field of physical prototyping and sampling of fabrics: a workflow that is less and less suitable to satisfy an extremely dynamic market which demands new collections in shorter times. Not to mention the critical issues that may arise with external suppliers because of lockdowns. The solution can be found in the use of 3D digital fabrics, capable of surrogating traditional fabrics in shorter times and with significantly lower costs.
OPPORTUNITY
THE NEW 3D COLLECTIONS: DIGITAL AND SUSTAINABLE
The new sustainability criteria the fashion industry is weighing today define digital fabrics as an indispensable resource in the product development chain.
A digital fabric allows a collection to be created from scratch through an entirely virtual process which delivers a series of tangible technological advantages in terms of storage, design, supply chain and demand customisation. Without forgetting a milder economic and environmental impact, compared to the traditional supply chain.
OPPORTUNITY
THE NEW 3D COLLECTIONS: DIGITAL AND SUSTAINABLE
The new sustainability criteria the fashion industry is weighing today define digital fabrics as an indispensable resource in the product development chain.
A digital fabric allows a collection to be created from scratch through an entirely virtual process which delivers a series of tangible technological advantages in terms of storage, design, supply chain and demand customisation. Without forgetting a milder economic and environmental impact, compared to the traditional supply chain.
SOLUTION
PROTOCUBE REPLY’S 3D DIGITAL FABRICS
Protocube Reply has implemented a specific division dedicated to the creation and the realistic simulation of digital fabrics. The research and development process has delivered two proprietary work methods, suitable to satisfy all needs:
1 – Very high-resolution photographic scans of the samples, to generate photorealistic texture libraries
2 – A virtual loom, based on the digitisation of the real production chain, to create a 3D finished textile. The workflow includes all the steps – from importing the CAD data to the finishing – to generate a digital twin of the fabric that obviates the issue of availability of its physical counterpart during the development phase.