The new frontier of medical edutainment
Client: Kaffeina Srl
Interactive presentation supporting doctors to find out features and functions of the medical products.
Multimedia application (3D Real-Time, video, interactive sequences) with institutional communication and serious games to facilitate learning.
The Perceval application is an interactive multimedia tool which uses documents, images, videos, static and dynamic graphics as well as serious games for the learning-by-doing training of medical students. Its edutainment function leverages the user’s interest in the topics covered and the hands-on approach.
Perceval is an aortic valve with highly innovative features. The goal of presenting to specialists functions and all aspects related to its use resulted in the development of complex application, capable of transmitting a variety of information with the operational logic of edutainment.
The Perceval application is an interactive multimedia tool, able to make documents, pictures, video, static and dynamic graphics available to users, in addition to serious games, that characterize the crucial moment of the experience. All aspects of the user experience have been implemented thanks to the constant creative exchange with the Kaffeina Agency, which coordinated all phases of the project.
The educational function combines education to entertainmentby exploiting the user’s interest in the topics covered. A goal that has its operational key in the audience involvement.
The Perceval app incorporates the essential operational concepts of the Internet of Things, thanks to connectivity, big data support and analytics tools which allow the company to collect in backend the fundamental information to understand user habits and how to improve the product.
The organs of the cardiac system and the components of Perceval aortic valve have been 3D modelled starting from the technical specifications provided by the manufacturer. All the 3D models are animated and rendered in Real-Time 3D, directly inside the application.
The software has been developed through an ibrid technology, native and HTML5, to be used on mobile devices (iOS).
A complex application such as Perceval integrates a number of features deeper than those that the common user can see and feel directly using the instrument.
This is the case of the interface, on which were conducted research aimed at minimizing the number of steps required to perform any operation. The interactive design is otherwise the base of the graphic design, which expresses the brand with an essential image, to identify at a glance all the parts with which you can interact.